Pre-Event Communication
Additional Conclave Communications
Conclave Emails
4/1
- “Details for You”
- Begins with typical “Everything to Know” content
- Cohort Assignment
- Details about Program areas participant is assigned to
- Campsite information
4/7
- “One Week Out!”
- Same information as 4/1 email
4/15
- Night Before
- Reminders
- Medical Form
- Parking
- Things necessary for their programs
- Arrival Instructions
- “See you tomorrow”
Targeted Ads
- December
- Targeting those that like OA and Scouting
- Registration is Open for Conclave 2021
- Brief cohort model description
- Like no Conclave ever before
- January
- Targeting those that like Scouting and outdoor activities
- Ignite your spirit of adventure at Conclave 2021
- Highlight Wilderness Expedition, COPE+Climbing, A Day on the Lake
- February
- Targeting those that like OA, science, and cooking
- Explore passions from outside of scouting
- Highlight Section Scientists, Cardinal Chef
- March
- Targeting those that like scouting and OA
- Registration Closes the 14th
- Represent your lodge
Social Media
- In addition to the posts on the Calendar, countdown posts will be spread throughout
- April will mainly consist of countdown posts and information deemed necessary for last minute distribution